feel the mouseclick

New media artists these days are too obsessed with interactivity. Lemme rephrase more academically: in Gartner's hype cycle, I'd say interactivity is hanging out at the peak of inflated expectations. But don't you guys get it? Unless you're in a sensory deprivation chamber, everything is interactive. I know I'm brattily spouting at an unidentified crowd of self-proclaimed interactive artists, but I nevertheless predict a backlash against/spoofing of interactivity ('feel the mouse under your fingers, listen to that click-click of the keyboard...'). And I nevertheless encourage interactivity to move along the trajectory of things, from being a binary (yes/no) or spectral (more/less) concept to a typological one. If everything is interactive, what type of interactive is it? Is the interaction meaningful, desirable, fascinating, new? Otherwise I'm just not very impressed if your art, per Wikipedians, "involves the spectator in some [ambiguous] way."

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